Great British
BEER
Festival 2017
8-12 August
Olympia London
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New World beers to debut in London exclusively at the Great British Beer Festival

Press Release

For Immediate Issue: 17th July 2017

New World beers to debut in London exclusively at the Great British Beer Festival

A huge range of new world beers from America, Australia and New Zealand are set to debut in London this summer at the Great British Beer Festival, taking place at Olympia London from the 8th-12 August.

Sponsored by the Brewers Association, the USA & New World Bottles Bar will showcase more than 100 world class craft beers ranging from saisons and sours to Belgium tripels and barrel-aged stouts. The Great British Beer Festival will be the only opportunity to try this vast selection of American beers within the UK.

Rare visitors include an imperial raspberry stout, an IPA aged in old gin barrels and a rum barrel aged coconut qualdruple.

Adam Dulye, Executive Chef at the Brewers Association says: “The small and independent American breweries at this year’s Festival share the story of what is shaping the American craft beer scene today – from  the up and coming, sought after brews to the iconic brands that have built the foundation of American craft brewing.  We will  be pouring a vast selection of beers that range from those who have long been in the UK to  new breweries  currently unavailable in the UK, so don’t miss this unique opportunity to experience high quality, distinctive and diverse American craft beers.”

Ian Hill, Festival Organiser for the Great British Beer Festival says: “It is fantastic to have such a range and breadth of distinctive international beers available at the Festival. CAMRA is very supportive of fantastic beers brewed abroad, and the USA and New World Bottles bar demonstrates the innovation, flair and creativity of America’s small and independent brewers.

“The Great British Beer Festival represents the best of British brewing, and there is no better place to exclusively showcase the best of what America has to offer. Make sure to look out for the bar on B9 in the grand hall of Olympia at this year’s Festival!”

Ends

Media contact:

CAMRA Press Office:

press@camra.org.uk

01727 337863

About the Great British Beer Festival

A paradise for beer lovers, CAMRA’s Great British Beer Festival is an event not to be missed with beers to suit all tastes and preferences. Make sure to work up a thirst before you arrive – this year the festival will be expanding its drinks offering of over 900 real ales and other craft beer, ciders and international beers to include for the first time fine English wine from some of the best wine producers in the country. Upon arrival you will have the chance to sample some fantastic London street food and listen to live bands in between the guzzling. If you are looking for some light entertainment, tutored beer tasting will allow you to not only sample a selection of beers but also learn how to best taste, appreciate and rate beers.

Website: http://gbbf.org.uk

About the Brewers Association

The Brewers Association is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The Brewers Association (BA) represents more than 70 percent of the brewing industry, and its members make more than 99 percent of the beer brewed in the U.S.

About CAMRA

CAMRA, the Campaign for Real Ale, is a not-for-profit consumer group with more than 187,000 members that has been operating since 1971. Our vision is to have quality real ale and thriving pubs in every community.

Notes to editor

*Please find the full beer list available here, which is subject to change

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