Great British
Festival 2017
8-12 August
Olympia London
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Celebrate your 40th birthday with a free pint

Press Release

For Immediate Issue: 12th July 2017

Celebrate your 40th birthday with a free pint

To mark the 40th anniversary of the Great British Beer Festival, CAMRA is offering free entry and a free pint to anyone celebrating their 40th birthday between the 8th -12th of August 2017*.

These lucky visitors can bring a friend, partner or colleague to the Festival held at Olympia, London, any time throughout the week who can also receive this special offer. All they need to bring is a photo ID which includes their date of birth for verification.

Birthday boys and girls are being invited to come along and celebrate their own milestone as well as help CAMRA toast four decades of running one of the world’s best known and largest beer festivals.

Much has changed in the beer world since CAMRA first launched the Great British Beer Festival. In its first year there were just 171 breweries in the UK and the Festival was one of the only places for beer drinkers to sample a huge range of beers from across the country and abroad.

Four decades on the UK now boasts more than 1,500 breweries and CAMRA runs more than 200 beer festivals across the UK with the Great British Beer Festival inspiring countless similar events. Despite the changes, the Festival remains one of the must-visit events for beer lovers looking to try a huge range and variety of beer styles and flavours.

Ian Hill, Festival Organiser says: “To celebrate 40 years of fantastic beers we will be providing an unforgettable experience for festival-goers. From expanding our drinks offering to include even more fantastic beers, ciders, perries and wines, to providing some great entertainment and street food, the event will certainly have the air of celebration. If you share a birthday with the Festival make sure to bring your ID for free entry and a free pint for you and a friend!”


Media Contact:

CAMRA Press Office:

01727 337863


Applicable for on door ticket sales only. No refunds will be issued for tickets bought in advance. Photo ID is required to verify birthday date between the 8th-12th August 1977.

About the Great British Beer Festival

A paradise for beer lovers, CAMRA’s Great British Beer Festival is an event not to be missed with beers to suit all tastes and preferences. Make sure to work up a thirst before you arrive – this year the festival will be expanding its drinks offering of over 900 real ales and other craft beer, ciders and international beers to include for the first time fine English wine from some of the best wine producers in the country. Upon arrival you will have the chance to sample some fantastic London street food and listen to live bands in between the guzzling. If you are looking for some light entertainment, tutored beer tasting will allow you to not only sample a selection of beers but also learn how to best taste, appreciate and rate beers.


About CAMRA:

CAMRA, the Campaign for Real Ale, is a not-for-profit consumer group with over 187,000 members that has been operating since 1971. Our vision is to have quality real ale and thriving pubs in every community.

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